What the Fluff?


Welcome to What the Fluff? We sell comfy hotel goods, otherwise only seen at 5-star chains for exorbanant prices. You’ve come to the right place for prouct information, tips, big company news, and generally the best of what we have to offer. Follow us @fluffco or sign up for email below.

When you lay your head down on a hotel pillow, you instantly recognize its quality. It’s fluffy but not too fluffy. It’s supportive but not too firm. It’s basically the Goldilocks of pillows.

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Same materials and manufacturers, without the ridiculous mark-up. We take pride in providing a new kind of supplier-direct pricing model.

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We all crave that perfectly-filled hotel pillow found at the best hotels in the world like the Four Seasons and Ritz-Carltons. Well now, you can get the same plush pillows at half the price with FluffCo.

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Down & Feather pillows soften with use and age, that’s why they’re a staple in hotels around the world. Here are a few ways to recreate the high-end hotel pillow feeling at home.

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Down Alternative Pillow

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