Five-star hotels are renowned for their luxurious bath robes. Those ultra-soft and cozy robes are a delight to slip into after a long day of travel, and you can capture that same “ahh” moment at home, too.


What the Fluff?
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Welcome to What the Fluff? We sell comfy hotel goods, otherwise only seen at 5-star chains for exorbanant prices. You’ve come to the right place for prouct information, tips, big company news, and generally the best of what we have to offer. Follow us @fluffco or sign up for email below.
Stepping out of the shower and wrapping yourself up in a fluffy, luxuriously oversized towel is one of life’s small pleasures. It’s an experience you may only have had while at a luxe spa or hotel, but it’s easy to get that pampered feeling in your own home.
Hotel-quality pillows help you drift off to dreamland quickly and sleep deeply. When you invest in your sleep by buying great pillows, you want to make sure they last. We’ll show you how to keep your new pillows clean and fluffy with the same level of care and attention that 5-star hotels use.
A fluffy, warm, hotel-quality comforter can make going to bed the highlight of your day. To keep your comforter in tip-top shape, it’s important to care for it properly. In this article, we’ll teach you how to wash, dry, and maintain your comforter so you can continue getting quality Zzzs for years to come.
When you lay your head down on a hotel pillow, you instantly recognize its quality. It’s fluffy but not too fluffy. It’s supportive but not too firm. It’s basically the Goldilocks of pillows.